Love Live! Unit AiScReam Drops Live-Action MV as “Ai♡Scream!” Surpasses 100 Million Streams!

The Love Live! Series Unit AiScReam has released a live-action music video for their breakout debut single, “Ai♡Scream!”

Since its release in January 2025, “Ai♡Scream!” has been a sensational hit both in Japan and overseas, sweeping music charts across multiple countries. The song continues to spread globally on social media, with TikTok user-generated content reaching 11 million posts and 13.3 billion views, and related YouTube videos totaling 17.5 billion views as of September 1, 2025. Streaming numbers have now exceeded 100 million plays, and the momentum shows no sign of slowing.

The new live-action video features scenes set in an American-style diner, with rooms reflecting each of the three members’ individual “flavors.” Fans can also enjoy the viral phrases that helped the song trend online, along with tightly synchronized dance sequences.

In addition, AiScReam will host a live event, “AiScReam presents ‘TOPPING LIVE’: Come See Me Before I Melt♡♡♡,” at Pacifico Yokohama on September 6–7, 2025. The event will be streamed exclusively on U-NEXT, with live viewings available both domestically and overseas!

AiScReam

A special unit formed by Ruby Kurosawa (CV: Ai Furihata) from Aqours, Ayumu Uehara (CV: Aguri Onishi) from Nijigasaki High School Idol Club, and Shiki Wakana (CV: Wakana Okuma) from Liella! of the Love Live! series.
Currently active as a limited-time unit with the concept of “Screaming for Love.”